Idealliance BrandQ certification was designed to be clear, concise, and affordable. It enables communication between brand owners and suppliers, so it is clear on brand owner’s expectations, evaluation methodology, aims and tolerances, and validation process. The certification is designed with a low cost of entry in contrast to existing programs that are costly and cumbersome, put a stranglehold on printers, and do not provide an efficient nor effective way for brands to assess the supply chain.
BrandQ Supply Chain Certification assesses key aspects such as process capability, performance, process control, color management, ISO Standards implementation, proof and press alignment, spot color rendering, pre-media capabilities, G7 calibration, and includes detailed reports and analysis. In addition to enabling brand communication, BrandQ provides a comprehensive evaluation of the suppliers and how they are meeting brand expectations and needs.
In addition to a capability on-site audit, BrandQ, serves as a centralized communication tool, providing a direct channel of communication between the brand owner and the supply chain. BrandQ Certified Supply Chain Facilities are qualified to handle the most demanding jobs in the world. BrandQ Certification assures a high level of quality and performance and helps the supplier work to retain this distinction.
Ultimately, Idealliance BrandQ Certification leads to overall operational efficiency, process control, measurement controls, and data that can be shared between a print service provider and brands, brand owners and print buyers in order for everyone to enable efficient communication and data exchange, while having a great understanding of a print service providers ability to not only meet the highest demands of quality, but also maintain the highest standards of quality. This communication protocol creates a wonderful partnership for job specification exchange, regardless of language and regardless of location in the world.